How Long Do Banners Last?
Written by: Signs.com
Banners are large-format print materials that are designed to grab attention from a distance and in high-traffic areas. These are typically printed on durable materials, allowing them to last many years even when installed in outdoor settings. However, several factors affect their longevity, from the printing methods, materials used to create them, to the elements they’re exposed to, installation, and maintenance.
In this article, Signs.com explains the average lifespan of banners based on the materials they are made of and the factors that affect their longevity.
Different Types of Banners and Their Lifespan
The type of material is one of the biggest factors that will determine the average lifespan and durability of a banner. Nevertheless, factors such as the location and intended use should also be considered when choosing the ideal banner type.
1. Vinyl (Average lifespan: 3–5 years indoor; 1–3 years outdoor)
If added durability and longevity are your top priorities when designing an outdoor banner, opt for a vinyl banner with a welded hem. A welded hem is a type of seam that is created by heating and fusing together the edges of the banner material. With a welded hem, vinyl banners are resistant to fraying and tearing along the edges and high-stress areas such as around the grommets.
2. Mesh Vinyl (Average lifespan: 3–4 years indoor; 2–3 years outdoor)
Durability and wind resistance are the two most notable features of mesh banners. Thus, they are perfect for outdoor settings such as construction sites, festivals, and sports events.
These banners are highly resistant to wind, thanks to their ingenious design — a vinyl to holes ratio of 70:30, which means that 70% of their surface is made of printable vinyl while the remaining 30% is comprised of holes.
3. Fabric Banners (Average lifespan: 2–4 years indoor; 6–12 months outdoor)
Fabric banners are ideal for indoor settings such as churches, retail stores, indoor trade shows, and museums. They are made of 100% polyester, a washable and wrinkle-resistant type of fabric.
Banners that are made of polyester fabric have a premium, visually appealing finish that makes them perfect for indoor promotional displays, event backdrops, and interior decorations.
5 Factors That Affect a Banner’s Lifespan
Aside from the material, a banner’s lifespan also depends on the printing method used to print the banner, quality of material, location of the banner, installation, and storage.
1. Printing Method
Banners that are printed using fade-resistant UV ink can look vibrant for longer than banners printed with ordinary dyes. Aside from delivering long-lasting colors, UV inks are also known for their resistance to moisture and scratches.
2. Quality of the Material
The quality of the material plays a critical role in the duration of your banners. Look for these specs to ensure your large-format prints can last for many years looking pristine.
| Property | Details |
|---|---|
| Thickness | At least 0.0156 inches, or about the thickness of four sheets of copy paper |
| Tensile Strength | 153 lbs. x 149 lbs. |
| Tear Resistance | 67 lbs. x 64 lbs. |
| Temperature Resistance | 22°F to 180°F (passed the California State Fire Marshal, NFPA 701 Flame Test) |
3. Location of Installation: Indoor vs. Outdoor
Outdoor banners usually have a shorter average lifespan than indoor banners because they are constantly exposed to harsh weather elements like UV radiation, wind, and rain. These things can accelerate the degradation of the banner material and graphics. Additionally, outdoor banners require more maintenance (than indoor banners) to extend their lifespan.
4. Installation
Proper installation of the banner prevents unnecessary wear and tear. Hanging a banner too taut or too loose can put stress on certain areas like corners or edges. To avoid tears and holes, install it in a way that its weight is distributed evenly.
The right hardware (e.g., grommets, hooks, or ropes) can also ensure that your banner is installed properly, making it less likely to be damaged by wind and rain.
5. Storage
You can extend a banner’s lifespan through proper storage. Here are some tips for storing this large-format print material:
- Remove dirt and debris before storing it.
- Roll the banner with the print side out.
- Place the rolled banner in a protective tube.
- Store it in a cool, dry place, away from direct sunlight and excessive humidity.
- Do not store banners under heavy objects, which can cause permanent creases or distort their shape.
Check out this article if you want to learn more about how to care for your vinyl banners.
Conclusion
Knowing the most important factors that determine the longevity of banners and proper banner care can help you choose the right banner type based on the location and intended use.
If you’re ready to print custom banners that can cut through the visual noise and make a lasting impression on your target audience, check out more design tips and ideas from Signs.com.
