Types of Yard Signs and the Most Popular Ones
Incorporating yard signs in your marketing campaign is a tried-and-tested solution to reach local audiences – without breaking the bank. They give any message constant exposure to the public and encourage readers to take a specific action.
Because of the versatility of yard signs, it’s not surprising why they are a top choice among businesses of all sizes. In this article, we’ll tackle the different kinds of yard signs and the various industries that use them.
Yard Sign Materials
Thinking of creating your own custom yard signs but not sure where to start? Here are different materials to consider:
Corrugated Plastic
Most political yard signs that you see in neighborhoods are made of corrugated plastic. this material because its durable, inexpensive, and can withstand harsh weather conditions. It works great with short-term outdoor graphic text, images, and colors. These can also be printed digitally or silk screened.
Aluminum
Similar to corrugated plastic, aluminum is rustproof, so you don’t have to worry about keeping it outdoors in the elements. Custom aluminum signs have a smooth, baked-on, high-gloss, factory-painted coating, and tend to last longer than signs made of corrugated plastic.
Alumacore
Alumacore signs are made of two pre-painted aluminum sheets, which are bonded to a corrugated polypropylene core. This makes the sign have a strong yet lighter panel compared to solid aluminum. If you’re looking for short- to medium-term printed panels and two-sided, rigid signage for indoor and outdoor settings, alumacore yard signs are what you need.
Max Metal
Signs made of this material are made of two pre-painted aluminum panels which are bonded to a solid plastic core. The aluminum composite material is lighter and sturdier than solid aluminum panels or plywood, so it has better resistance to dents and scratches and has a classier look when mounted. We recommend max metal signs if you want to add frames on your yard sign.
How to Use Yard Sign Templates
No time to create your own design? Signs.com offers free yard sign design templates that are easy to use, even for beginners with no design experience. Just type what you need in the search bar or narrow down search results through the categories found on the left sidebar.
You can customize the template by adding text, adjusting the font size, changing fonts, uploading images and shapes, and changing the background color.
When you’re happy with your design, you can click “Save & Continue” to be directed to your cart. Your cart will show your order, quantity, and the subtotal. You can then proceed to checkout to complete your order.
Need more help? Let our design team bring your vision to life.
Popular Types of Yard Signs
Installing yard signs is one of the most foolproof ways to grab the attention of passersby. They are inexpensive and can be used in a variety of applications. Not sure where exactly to use a yard sign? Here are the most popular types of yard signs per industry. We’ll also give you a few tips on how you can make them effective:
Political
Yard signs can be used to help establish a candidate’s presence in a local community. To run an effective make sure to highlight the name of the candidate, and the slogan and cause in your to attract more voters. Remember to also be aware of the and the regarding political signs to avoid any issues with municipalities.
Real Estate
Yard signs are very common when it comes to advertisements. These are used to promote open houses, sales, or even when a property is sold. Realtors often use aluminum yard signs because they have more stability than wire stakes and can be placed in grass or dirt. To gain an advantage from competitors, you can do the following:
Retail
Whether your business is in a residential area or in a commercial space, are an excellent way to entice your customer base as they walk or drive by your sign. To drive more foot traffic and sales, make sure that there’s a visible point of purchase in your sign. Showcase your products and services, promote deals, discounts and sales, or use a call-to-action statement that will encourage readers to check out what your business has to offer.
School
From fundraisers and sporting events to graduation, yard signs can help entertain and keep readers engaged in various school functions. Use vibrant colors in text, graphics and more to attract your audience and make the campus look lively.
Tradeshow
Aside from boosting awareness about any upcoming event in a local area, yard signs are also used to inform people about restricted areas, as well as direct crowds in essential places in the venue. This includes restrooms, food stalls, first aid booths, designated exits, pick-up locations and more.
Celebratory Events
Similar to tradeshow yard signs, can help inform guests where the location of the celebration is. If your reception is in a hidden place, consider printing and installing multiple yard signs with various instructions on how to navigate the area. You can also use yard signs to direct guests to designated areas in the venue, from food stations and restrooms to photobooths and parking slots.
Conclusion
There are countless ways to capture the attention of your audience, and setting up yard signs is one of them. While it is often used by various industries, it’s important to set your brand apart from competitors. Personalize your yard signs by adding text, and graphics, changing a color scheme, adding your logo, or adding a tagline and contact information to the sign.
At Signs.com, we can help you design and create signages that stand out. We also have free design templates that you can easily customize and a design team ready to attend to your needs.
Related Articles
Learn more about yard signs in these pages:
The Best Practices for Advertising With Yard Signs
Yard Sign Rules Across the USA: Fascinating and Helpful Facts
Yard Signs: Your Secret Weapon to a Successful Marketing Campaign
Yard Signs FAQ Part 1 – Signage 101
Your Ultimate Guide to Yard Sign Printing
How to Design and Choose the Perfect Yard Sign Size
Signage 101: Yard Sign Sizes
The Basics of Corrugated Plastic Yard Signs – Signage 101
How effective are yard signs in political campaigns?
What are political yard signs?
What are real estate signs?
What are business yard signs?
What are events yard signs?
References
Types of Yard Signs - https://www.goodguyssigns.com/blog/types-of-yard-signs/
Types of Yard Signs - https://documart.com/types-of-yard-signs/
You Need to Use the Rule of 7 in Your Digital Marketing Strategies - https://www.romainberg.com/the-rule-of-7/
Yard Sign Do’s and Don’ts: How to Avoid Legal Challenges to Municipal Sign Codes this Election Season - https://www.bmdllc.com/resources/blog/yard-sign-do-s-and-don-ts-how-to-avoid-legal-challenges-to-municipal-sign-codes-this-election-season/
Do Political Signs Work? Running an Effective, Legal Sign Campaign - https://www.signs.com/blog/do-political-signs-work-running-an-effective-legal-sign-campaign/