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What’s the Difference Between Step and Repeat Banner and Backdrop?


Article Date: August 16, 2024

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Both step and repeat banners and backdrops can create a photo-friendly canvas at various events, from brand-sponsored parties and festivals to weddings, sports events, and political gatherings.

However, these two types of banners are different in terms of usage and design. In this article, we explore the differences between step and repeat banners and backdrops to help you choose the right one depending on your goals and events.

Comparison Chart: Step and Repeat Banners Vs. Backdrops

Step and Repeat Banner Backdrop
Design Repeating patterns of logos, emblems, brand names, etc. Custom design based on the event’s theme or style
Uses Promote sponsors or brands Support an event’s theme or style or hide unsightly features in a venue
Main Selling Point Increase brand exposure and awareness Create a memorable experience for guests
Applicable Events Corporate events, festivals, trade shows, and other sponsored events Themed events like birthdays, weddings, and homecoming parties
Installation Quick and easy to set up, thanks to their adjustable frame Their adjustable frame is similar to the one used in step and repeat banner

What is a Step and Repeat Banner?

A step and repeat banner features a repeating pattern of logos, emblems, or other similar graphics. It’s often used at sponsored or high-profile events like press conferences and product launch parties.

When attendees snap photos in front of these branded backdrops, sponsors enjoy instant exposure when these pictures are posted online or printed in newspapers or magazines.

  • Design: A specific pattern or logo is printed in a grid-like formation to create an excellent photo opportunity
  • Uses: Promotes sponsors and brands
  • Main Selling Point: Increases brand exposure and awareness
  • Applicable Events: Red carpet events, product launches, trade shows, press conferences, grand openings, media events, corporate parties, and sporting events


  • What is a Backdrop Banner?

    Backdrops are printed with a custom design or image that complements an event’s theme or style. These are commonly used in weddings, holiday parties, graduations, birthdays, and corporate events.

    You can think of backdrops as a “photo op” tool that sets the scene for your event, creating a unique and memorable experience for your guests.

    For example, a summer-themed party may use a backdrop featuring turquoise waters, white sand, palm trees, and blue skies.

  • Design: Custom graphics or images that suit the event’s theme or style
  • Uses: Complements the style and theme of an event or hide unsightly areas or features in a venue
  • Main Selling Point: Create a memorable guest experience
  • Applicable Events: Weddings, graduations, birthdays, family gatherings, reunions, holiday parties, corporate and school events, and trade shows


  • Common Questions About Step and Repeat Banners and Backdrops

    How do I design a backdrop banner?
    A backdrop banner should have a design that is in sync with the theme or style of an event. That’s why the colors, texts, images, and graphics must set the scene for the event venue.

    What are the standard sizes for step and repeat and backdrop banners?
    The most common sizes or standard dimensions of step and repeat banners and backdrops are 8’ x 8’, 9’ x 8’, and 10’ x 8’.

    How do you hang a step and repeat banner and backdrop?
    If your banner comes with an adjustable frame, set it up according to the manual to display your graphics. Another option is to use thumb tacks to pin it directly to the wall or hang them using zip ties or cords.

    Can you fold a step and repeat banner and backdrop?
    Most step and repeat banners and backdrops are made of polyester fabric, which you can fold right into a carrying bag. However, rolling remains the best way to store them to prevent the banner from wrinkling.

    How do I smooth wrinkles out of a banner made of polyester fabric?
    To remove wrinkles on a banner, you can use a clothing iron on low heat, steam the fabric, or hang it out in the sun. You can minimize creases in the future if you hang the graphics, stack it flat, or roll and put it in a tube storage.

    Can I use step and repeat banners and backdrops together?
    Yes, you can use step and repeat and banners and backdrops together to create a unique and memorable venue.


    Conclusion

    Whether you choose a step and repeat banner or a backdrop, it’s critical to have it professionally designed and printed, which allows you to make a great impression on your guests.

    Signs.com uses premium fabric and ink to ensure that your banners have vibrant colors and well-detailed graphics. Furthermore, you can use our design templates and an intuitive online design tool for free.

    You can also request a design service if you need to work with a professional graphic designer to help create your perfect banner.


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